February 28, 2021

Aditya Birla Fashion buys 51% stake in luxury designer brand Sabyasachi


Aditya Birla Fashion and Retail today announced a strategic partnership with India’s largest designer brand, Sabyasachi by acquiring 51 per cent stake in Sabyasachi brand for Rs 398 crore..


Founded by Sabyasachi Mukherjee, the “Sabyasachi” brand is India’s largest and most influential luxury designer brand with strong Indian roots and global appeal. For the fiscal 2020, the company reported Rs 274 crore of revenue.



The brand straddles categories such as apparel, accessories and jewellery and has a strong franchise in India, USA, UK and the Middle East. The ABFRL platform will

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Exclusive: Baby Phat Is Bringing Back Its Costume Jewelry

Baby Phat is dropping a jewelry capsule collection including statement pieces that harken back to the brand’s classic early 2000s designs.  

Kimora Lee Simmons, with the help of her daughters Ming Lee Simmons and Aoki Lee Simmons, announced the collection on Monday.

“Jewelry was always iconic for Baby Phat, and our fans have been begging for us to bring back the jewelry since we re-launched 2 years ago,” Simmons said in a press release for the drop. The former supermodel and business mogul relaunched her iconic brand back in 2019. 

The nostalgic jewelry collection features 18K yellow gold vermeil, high-shine

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The Future of New York Fashion Week | Podcasts

Jason Wu.

To subscribe to The BoF Podcast, please follow this link.

Fashion Week looks very different this season, with most designers choosing to present their collections through digital lookbooks and short films instead of traditional runway shows. But even after the pandemic subsides, New York Fashion Week isn’t likely to revert to its prior form. As BoF senior correspondent Chantal Fernandez reported in a BoF Professional article last week, the “unbundling” of New York Fashion Week has been happening for years.

”What worked 10, 15 years ago, doesn’t work today,” designer Jason Wu told BoF’s Imran Amed on this

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Get Your Front Row Seat to Virtual Fashion Shows

It’s hard to remember now, but it was during the fall ready-to-wear shows last February that the fashion world first became aware of the coronavirus, even before it had been declared a global pandemic.

At New York Fashion Week the ripple effects began when some models and designers were quarantined in China. By the time the traveling style circus had landed in Milan, temperatures were being checked; by the end of those collections, Giorgio Armani had decided to hold his show in an empty auditorium and livestream it to an audience holed up in their hotels.

In Paris, masks and

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Woman catches ‘creep’ filming her during Jetstar flight in Australia

Lifestyle

The woman confronted the man and told him to delete the video from his phone. Photo / Supplied

A woman has shared the moment she caught a fellow passenger on a plane filming her from across the aisle.

The Melbourne-based woman shared a video to TikTok showing her confronting the man and telling him that he had “one chance to delete it” otherwise she would be going to police after the plane landed.

The woman, named Anueta, noticed the man filming her for 10 minutes from across the aisle. When

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How blockchain could make fashion more sustainable

TextileGenesis believes the technology that underpins cryptocurrencies such as bitcoin can help. The company, based in Hong Kong and India, wants to make the fashion industry more transparent by using blockchain to digitize the supply chain, helping brands track clothes production from the raw materials to the finished article.

Sourcing sustainable materials is becoming a top priority for fashion companies, according to a 2019 report by consulting firm McKinsey & Company. Brands surveyed for the report said they also wanted to create transparency in their supply chains, but McKinsey noted few companies had yet achieved that.

“Sustainability has really become … Read More..

New York Fashion Week Men’s Day Hints at the Evolution of Menswear

What will menswear look like in 2021? As cultural ideas about what is considered masculine shift, so do traditional ideas of dress. Take the latest couture season as proof: Bespoke menswear found itself woven throughout collections from Valentino, Giambattista Valli, and Fendi during a week that is usually exclusive to womenswear. 

The emerging designers at New York Fashion Week Men’s Day perhaps exemplify the changing points of view about menswear best. Many of them offered genderless collections, while others debuted womenswear lines alongside their menswear. Others found inspirations in the past to lead us to a more harmonious future. Here,

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Amazon’s Most-Loved Spring Fashion Section: 17 Items to Shop Now

Products in this story are independently selected and featured editorially. If you make a purchase using these links we may earn commission.

The Most-Loved Spring Fashion edit includes tons of styles customers are stocking up on now before the seasons change. Best-sellers like the Leggings Depot cuffed joggers made the list, while other featured items like the Shoe Land platform sandals are lesser-known but equally worth your while. There are hundreds of products in the new section, but we’ve narrowed it down to 17 clothing items, shoes, and accessories that are worth shopping now. 

Trendy yet affordable handbags also seem

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This Designer Makes Brick and Mortar Pop for Digital Brands

Hilary Koyfman.

Illustration: Gabrielle Pilloti Langdon. Images courtesy of Getty Images and Hilary Koyfman.

After working on the eye-popping spaces of women-centered co-working space The Wing (think earth tones, rounded edges, and soft pinks with pops of bold salmon and lots of terrazzo, conceived by designer Chiara de Rege), Hilary Koyfman has been tapped by digitally native brands to create in-person experiences. Koyfman’s recent clients in this space include telemedicine and healthcare company Parsley Health, influencer turned ready-to-wear label Something Navy, and maternity-wear brand Hatch.

The phenomenon of online-only brands opening brick-and-mortars is not new. According to research cited

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