February 13, 2021


Cierra Boyd’s Friskmegood promotes sustainability through fashion

Using bold and flamboyant styles Cierra Boyd is creating a legacy of her own in world of fashion.

CLEVELAND — We’ve all the heard the saying, “One man’s trash is another man’s treasure.” But for 25-year-old Cierra Boyd, it’s not just a saying. She’s made a living out of it.

Boyd is the owner of Friskmegood Inc, a clothing line dedicated to mixing bold and flamboyant designs with upcycling and sustainability.

“It’s basically using materials, that have already been produced, already been created, already made their mark on fast fashion in the industry,” explains Boyd.

With limited access to

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Zalando Reveals The Finalists For Its Sustainability Award At Copenhagen Fashion Week

While global fashion weeks may look a little different this year, as designers pivot to digital presentations and the once exclusive front row is replaced by livestreams, one topic remains firmly at the top of the agenda: sustainability. Nowhere is this more apparent than at Copenhagen Fashion Week, which has partnered with Zalando to introduce a new Sustainability Award that will spotlight the brands leading the charge in both style and sustainability.

As part of Zalando’s commitment to fostering a responsible fashion industry, the award will launch this month at Copenhagen Fashion Week with the aim to: “Encourage fashion brands

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